Dads Against Mosquitos
Date: August 2008 - Present
URL: Coming Fall 2008
Growing Small Business Website
Dads Against Mosquitos founder John Gregorian was looking to update his small business' website to meet the needs of his growing company. The goals were simple: put in place an infrastructure for growth and begin optimizing pages and messages for organic marketing and paid-search marketing.
Our strategy was to:
- Follow best-practice designs for his server setup using WAMP (Windows, Apache, MySQL, and PHP),
- Use basic site templates to create a consistent layout,
- Minimize sitewide redundancies by using PHP scripting,
- Invest in beautiful photos and graphics to create an appealing site,
- Create east-to-use forms and tools using jQuery AJAX resources, and
- Analyze and improve page performance (bounce rates and exit rates) with Google Analytics
Dads Against Mosquitos provides residential and commercial mosquito abatement services on call to communities on the north shore of Chicago.